Most business-to-business (B2B) companies are interested in selling their products or services to groups of people, corporations, and government agencies. In the uniform industry, many uniform retailers and manufacturers sell their products to hospitals, restaurants, law enforcement agencies, airlines, and even ski resorts. Hospitals fall into the medical supply industry as well, but think about all of those uniforms and scrubs needed in that entire industry — for employees of nursing homes, doctor’s offices, or home healthcare.
Every business to business company sells (or wants to sell) to groups, government agencies and corporations online. In the uniform industry these might be hospitals, law enforcement agencies, restaurants or airlines. In the medical supply industry these might be nursing homes, home healthcare, doctor’s groups or, again, hospitals.