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10 Great New Year's Resolutions for Uniform Retailers

Posted by Rick Levine on Jan 3, 2017 8:08:00 AM

As 2016 draws to a close, we’re all thinking of what we’ll do in 2017, whether it’s changing direction, building on our successes, or setting new goals. Here are 10 things uniform retailers can do in 2017.

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Topics: Marketing Your Uniform Company, Managing A Uniform Program

Setting up a Program on Your B2B Website

Posted by Rick Levine on Dec 8, 2016 8:08:00 AM

The main goal for many business-to-business companies is to sell their products/services to all sizes of groups, government agencies, and corporations. With the advent of the digital age, many of these purchases now take place online. Therefore, it is advantageous for your company to determine how to streamline this process to generate the most sales. Luckily in the uniform industry, there are many opportunities for sales ranging from those who need uniforms in healthcare to those working in law enforcement, transportation, or practically any kind of customer service position.

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Topics: Managing A Uniform Program, B2B Websites

Overlooked Features: Store Credit

Posted by Rick Levine on Dec 6, 2016 9:38:00 AM

The Sellers Commerce (UniformMarket’s parent company) development team is always thinking of ways to improve the customer experience with their innovative ecommerce features and applications. Some of these features are used every day, while others people hardly know about. One of these overlooked features that might be useful to your business is the Store Credit.

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Topics: Sellers Commerce Platform, Managing A Uniform Program

How Can Uniform Websites Benefit from Offering Multi Languages On Their Websites

Posted by Rick Levine on Aug 19, 2016 8:30:00 AM

No one will argue that English is a popular language. But did you know it’s not the MOST popular language? There are more than 7,000 languages around the world, and according to multiple sources, English just barely makes the top three as most common language in the world. According to Accredited Language Services, Mandarin tops the list with more than 955 million speakers, Spanish is second with 405 million, and English rounds out the top three with 360 million speakers.

 

While scholars have named English as the world’s “most influential language,” in light of these figures, as a uniform retailer it behooves you to consider making your online store multilingual. In this post we’ll highlight how to make your site multilingual, and how it will benefit your bottom line.

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Topics: Marketing Your Uniform Company, Managing A Uniform Program

Uniform Retailers Should Look for Software That Helps Them Easily Setup Custom Products Online

Posted by Ryan Quinn on Aug 2, 2016 8:30:00 AM


There’s a myriad of awesome products offered by hundreds of companies in the uniform industry. Many of these suppliers offer anything and everything related to assets that uniform stores can use — from spreadsheets, to product descriptions, images to add to your website, and everything in between.  A company like UniformMarket will help you feed all that product information into your online stores without any work on your part.

But what about all the other products you sell? What about all the custom ways you need to configure those same products? Or products not offered by traditional suppliers that you also want to feature on your website? When selecting an eCommerce platform it is important to evaluate how the software tools will allow you to create all the product content you require in an intuitive and user-friendly way.

With endless options for your store, here’s how UniformMarket can help:

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Topics: Managing A Uniform Program, B2B Websites

How Can Uniform Retailers Benefit From Offering Online Chat Support

Posted by Rick Levine on Jul 28, 2016 9:30:00 AM


We found a highly untapped tool for your business — live chat support. Having this feature on your website can improve your business and help you gain insight into what your customers want and need from an online uniform store.

We love online shopping. And studies show, so do American consumers. In the U.S. alone, eCommerce is a $220 billion market and continues to grow at an annual rate of 17%. But the trouble with online shopping is your customers lose the personal connection from a sales associate who can answer their questions in real time. Instead of letting potential customers X out of their sites, many companies have turned to online chat support to help convert leads into sales. As it turns out, speaking to a real person in real time has provided shoppers with the answers they need to make educated purchases.  

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Topics: Managing A Uniform Program

Guide to Planning, Launching & Maintaining Corporate Uniform Programs Online

Posted by Rick Levine on Jul 26, 2016 10:20:23 AM


As long as there have been companies wearing uniforms the concept of the “uniform program” has been around. A “uniform program” is the general term used to define the complete package of products and services involved in a uniform company selling the products to and managing the inventory of what a company or government agency wears. The planning, design, purchasing, manufacturing and distribution of the various items worn by employees at a company needs to be managed and monitored by a number of stakeholders.

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Topics: Managing A Uniform Program

Why Would I Need to Build Private Stores for My Customers?

Posted by Rick Levine on Jul 22, 2016 9:45:44 AM

Having the option of building a private store for your customers has a myriad of benefits. Not only does the personalized touch provide exemplary customer service and brand loyalty, but building out specific, tailored, and private stores gives your customers a channel to securely and quickly offer their staff exactly what they need.

 

Build private stores for your clients so their experience with you is unmatched by others. Having a private store for your customers gives them a more customized experience while they order uniforms. With customer retention being a pivotal element of growing a strong and sustainable online uniform store, building a private store will make your clients not only happy, but longtime and loyal customers.

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Topics: Managing A Uniform Program

Treat Your Uniform Shoppers to a “Store Within A Store” Experience

Posted by Rick Levine on Jun 30, 2016 2:00:00 PM

Getting pampered is always a welcomed happenstance, right?! So, imagine if you could offer a similar experience for your uniform shoppers. With hundreds, if not thousands, of online uniform stores, you need to find a way to not only generate customers, but keep them happy and coming back for all their uniform needs.

Creating a “store within a store” for your clients gives them a more customized experience while they order uniforms. It will undoubtedly make them feel special (pampered, even), and provide them with outstanding online customer service. Since customer retention is incredibly important for growing a strong and sustainable online uniform store, this approach will turn happy customers into longtime, loyal customers.

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Topics: Managing A Uniform Program

7 Steps to Starting Your Uniform Store

Posted by Rick Levine on Jun 10, 2016 2:00:00 PM

Uniforms are in constant demand for various professions and industries. And, depending on your location, you might find that there aren’t that many options for people to purchase uniforms needed for their business and their employees. If you’re thinking about how to open a uniform store, we’ve listed seven steps you need to take in order to successfully open your storefront and start your business.

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Topics: Managing A Uniform Program

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