Internet efforts may constitute the majority of most uniform companies' marketing efforts, but in-person approaches can prove just as effective, especially for retailers wondering: how can I quickly promote my local store?
Affordable and deeply resonant with prospective customers, guerilla marketing involves unconventional tactics. Famous examples outside of the uniform industry include the infamous golden shoes at the 1996 Olympics and a coffee shop haunting prior to the release of the film Carrie.
Guerilla marketing can take many forms in the uniform industry. Not sure how to amp up your in-person marketing efforts? Give these impactful tactics a try: