11 Ways to Boost Ecommerce Sales Fast

Posted by Sellers Commerce on Sep 25, 2018 11:00:00 AM

Whether you’re a new uniform business or have been in business for several years, getting more ecommerce sales will benefit your company.

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Topics: Marketing Your E-Commerce Business, Boosting Ecommerce Sales

3 Easy Ways to Fix Problems in your Sales Funnel

Posted by Sellers Commerce on Sep 18, 2018 10:00:00 AM

Optimizing the way in which your uniform customers move through you’re sales process to being a customer is of the utmost importance.  There are many ways that potential uniform customers may get lost while moving through the sales process.  These are often referred to as cracks in the funnel.  Learning how to plug these cracks will get you the highest return on your uniform marketing dollars.  

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Topics: Marketing Your Uniform Company, Sales Funnel

How Often Should Companies Post To Their Social Media Accounts?

Posted by Sellers Commerce on Sep 11, 2018 10:51:07 AM

How often should Uniform Retailers be posting on your different social media accounts? The short answer would be It depends on your business. It’s important to understand that there is no one-size-fits-all approach that works for each platform. Each platform is different and the recommended guidelines are constantly being updated as the platforms change.

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Topics: Social Networking, Marketing Your E-Commerce Business

The Most Important Elements You Should Have on Your Contact Page

Posted by Sellers Commerce on Sep 4, 2018 10:00:00 AM

Everyone’s always talking about how your Home, Services and About pages are critical website real estate for your business. For a uniform marketer, clear calls to action on those pages will lead to your Contact page. It is your Contact page that often leads to your first contact with a prospective customer. Make sure you put your best foot forward by creating the perfect Contact page.

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Topics: Marketing Your E-Commerce Business, Contact Pages

Punctual Pages: The Importance Of Having An eCommerce Site That Loads Quickly

Posted by Sellers Commerce on Aug 30, 2018 10:57:00 AM

Ever clicked on a link, only to wait two minutes for the page to load? If so, you likely felt frustration and indignation. There’s a good chance you navigated away from the page before it loaded, and even if you waited, you probably don’t remember the experience positively.

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Topics: Marketing Your E-Commerce Business, Punctual Pages

Finding Freelancers: The Gig Economy For Uniform Marketers

Posted by Sellers Commerce on Aug 23, 2018 11:00:00 AM

The rise of the gig economy is one of the most important events of the modern era. Rather than work through a larger company, millions of professionals are choosing to serve clients directly. As a uniform marketer, this new trend gives you the opportunity to hire a wide range of skilled specialists who can help you promote your company. The better you understand what kinds of freelance workers you can hire and when it is appropriate to hire them, the easier it is to take advantage of the gig economy. When marketing uniforms, these workers include:

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Topics: Marketing Your E-Commerce Business, Finding Freelancers

Digital Networking Diligence: Building Connections For Your Uniform Business

Posted by Sellers Commerce on Aug 16, 2018 8:44:26 AM

“It’s not what you know; it’s whom you know.” This maxim has always rung true in the uniform industry, but it’s particularly important in the digital age. Potential clients are constantly being bombarded with marketing content for uniforms, gear, and a host of related items, and have little way of telling which offer truly suits their needs. In this environment, they’re most likely to choose a brand that they recognize and trust. Digital networking allows you to build this relationship of trust even with clients you have never met in person. By adopting the following digital networking tips, you can cut through the confusion and establish a loyal base of clients:

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Topics: Social Networking, Digital Networking

Remarketing Results: The Art & Importance Of Bringing Customers Back

Posted by Sellers Commerce on Aug 10, 2018 10:01:05 AM

What’s the best way to predict future behavior? Say it with me: past behavior! If someone made a decision in the past, they’re a lot more likely to make the same decision in the future. This principle is particularly important in uniform marketing, where it’s critical to focus your resources on the potential clients who are most likely to make a purchase. Remarketing is the art of convincing past clients to come back for more. Through the following remarketing strategies, you can boost sales of all your gear at minimal cost and effort:

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Topics: e-commerce, Bringing Customers Back

Response Refinement: The Art & Importance Of Framing Your Marketing Content Around Questions

Posted by Sellers Commerce on Aug 3, 2018 10:22:15 AM

What’s the key to writing good uniform marketing content? As an experienced marketer, you can probably think of many answers to this question. From SEO to local authenticity to brevity to accuracy, there’s a lot that goes into making uniform content appealing. Successful marketers have to master all these things if they want their content to be seen and appreciated.

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Topics: Marketing Your Uniform Company, marketing content

Updates & Optimization: How To Make Old Content Relevant Again

Posted by Sellers Commerce on Jul 30, 2018 10:39:07 AM

Out with the old, in with the new? For uniform marketers, this may seem like common sense. The market is constantly changing, with new technologies, products, and other trends redefining what forms of publicity will be successful. If your company wants to survive, shouldn’t you be changing the way you promote your uniforms?

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Topics: Marketing Your Uniform Company, repurposing old content

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